Sometimes it’s not just what you order, it’s how you order. Here, we took inspiration from the unapologetic and messy national Better With Pepsi campaign to make local content that’s all about ordering the right way. With an accent, attitude, and passion like no other, we knew making a content series celebrating how Philly locals ordered their beloved cheesesteaks would resonate with the city. Four scripts, four locations, two days, and too many cheesesteaks later, we captured enough close ups of gooey provolone and ice-cold Pepsi to make a feature film. In the end, we created a series of 0:15 Instagram spots that proved once and for all that cheesesteaks are definitely Better With Pepsi.